Sep 19, 2024, Berlin, Monarch
Equipped with a beaming smile and an unmistakable, soul-drenched vocal, ADMT has quickly risen to acclaim following his cover of 50 Cent's "Best Friend," which, last year, picked up support from 50 Cent himself. Having released his first record in 2020, the foundations were already there for the Doncaster-based singer-songwriter, whose honesty in lyrics and support for important topics such as mental health and inequality gave him the base to build upon the overnight spotlight that was shone upon him.
Shows and festival appearances soon followed, as well as a string of releases including feel-good anthem 'Without You', his celebration of the UK's North 'North' and powerful mental health ballad 'Overboard'. ADMT's online following now tops 1.5m and in April of this year he sold out a first UK tour, putting him in front of nearly 10,000 fans on his first headline run—a huge accomplishment for a new artist.
His supporters have crossed over to traditional media, winning a BBC Radio 1 Introducing playlist, serval daytime radio plays and garnering support from Jack Saunders, who interviewed him on the station.
Internationally, he has also broken into the airplay charts in markets such as Germany, where stations like SWR 3 have supported him since day one.
Over the summer of 2024, ADMT will support Anne-Marie and James Arthur at some of their open-air shows, as well as playing key UK festivals such as British Summer Time, Leeds Festival, Y-Not, Kendal Calling, and many others.
His first EU tour will focus around a performance at Germany's Reeperbahn Festival, and he'll be topping off the year with further 1k+ capacity concerts in London, Leeds, and headlining The Ritz in Manchester as part of Neighbourhood Festival.
For those yet to see an ADMT live show, you can expect everything from heartfelt ballads to Drum & Bass/UKG bangers, it's a show that nobody will want to miss.